Culture, Data, and Insights: The Three Pillars of CX Success
Market growth is booming and brands need to shift their strategy around…
How to close gaps in your digital-first sales strategy
Despite the advantages provided by CRM solutions, many sales processes remain stubbornly…
The state of marketing automation
We’ve gathered insights and best practices from more than 600 organizations using…
Rules are meant to be broken. That goes for email, too.
We made a list of email marketing “rules” that are begging to…
Picture Perfect Customer Profiles
Rising consumer expectations, increasing regulations, data privacy, and a trail of crumbling…
Personalization At Scale: Bring Forth The Customer And Business Benefits Of Experience Excellence
This Adobe-commissioned Forrester Consulting research is intended to establish urgency for our…
Laying the technical foundation for a modern storefront
This ebook positions Adobe Commerce as a business and IT thought leader…
2023 Digital Trends — Content Management in Focus
The 2023 Digital Trends study revealed how the most successful brands are…
Delivering Personalized Content for Dummies
With customers demanding relevant, consistent content, putting the right systems in place…
Guide to Software Supply Chain Security
Learn the basics and start protecting your organization These days, software isn’t…
