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Content Lead > Blog > White Paper > The Rise of Self-Service Portals in B2B Aftersales: From Value-Add to Competitive Necessity
White Paper

The Rise of Self-Service Portals in B2B Aftersales: From Value-Add to Competitive Necessity

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2 Min Read
“A data-driven study by Spryker and Statista revealing how self-service is reshaping B2B aftersales.”
B2B buyers no longer tolerate slow, manual, and fragmented aftersales processes. They expect digital autonomy, seamless self-service, and the flexibility to engage on their terms while valuing human interaction when needed. Yet many businesses fail to meet these expectations, resulting in lost revenue, declining loyalty, and operational inefficiencies.
In this exclusive market report by Spryker and Statista, you’ll discover:
  • Why 88% of B2B buyers say self-service portal (SSP) availability influences who they buy from

  • How companies without a self-service portal (SSP) are driving customers toward frustration—and competitors

  • The measurable impact of a self-service portal (SSP) on efficiency, customer satisfaction, and retention

  • What features do B2B buyers truly want in a self-service experience—and why speed, transparency, and security are non-negotiable
  • Why self-service portals (SSPs) are shifting from a value-add to a competitive necessity in the next 3 years
Based on fresh insights from 100 B2B buyers across the Automotive, MedTech, Agriculture, and Industrial Manufacturing sectors, this report reveals how leading businesses are closing the “self-service gap” to future-proof their aftersales strategies.
If you still consider self-service optional, this data will change your mind. Learn how to stay ahead of buyer expectations and avoid being left behind.
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Content Lead September 12, 2025 September 12, 2025
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Previous Article 4 Signs Your Business Is Ready for a Self-Service Portal
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