First things first, you need to build confidence with customers—it’s a key part of creating a customer-centric team. In order to do this, you need to focus on your team and ask yourself, “Are my employees happy at work?” Your employees are the ones interacting with your customers on a regular basis, so if they’re happy, your customers are more likely to be happy too. In fact, companies that excel in customer experience have 1.5 times more engaged employees than companies with poor customer experience.