The Microsoft 365 backup market is poised to double in the coming years a good thing, given that in one survey, Microsoft Office documents ranked first by number of attempts by cybercriminals to exploit vulnerabilities (80%).¹ As data owners become increasingly aware of the critical need for dedicated backup solutions for Microsoft 365, the demand for more efficient and cost-effective data protection continues to grow.
Deciding exactly how your data is protected becomes one of the most important decisions you can make for your organization, especially when relying upon Microsoft 365 for daily operations. By now, you have heard of Microsoft’s Shared Responsibility Model – that although Microsoft 365 offers an array of robust applications and services, a backup solution is not natively built into those services. As such, it can be difficult to find the time, money, and talent to ensure your Microsoft 365 data is safe and your business is kept running.
