Enterprise-level artificial intelligence—particularly generative AI (GenAI)—is transforming how organizations accomplish critical goals, from driving revenue and profits to creating a superior customer experience. AI is soaring up the list of most organizations’ top priorities, with 54% of enterprises intending to adopt GenAI within the next 12 months. AI is attracting interest from C-Suite executives, with many asking “when” and “how” to implement, not “if.”