The Education Marketer’s Guide

How to Create an A+ Content Strategy for Colleges & Universities

We created The Education Marketer’s Guide to help you develop high-quality visual content at scale that will attract applicants, wow students, and impress donors.

In this guide, you’ll uncover:
  • How to determine your content goals and who you want to target
  • Where to post your content for maximum impact and how to create an editorial calendar to streamline your strategy
  • The most effective ways to measure success by tracking content performance with analytics

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