{"id":13752,"date":"2025-08-20T21:04:01","date_gmt":"2025-08-20T21:04:01","guid":{"rendered":"https:\/\/content-lead.com\/Lead\/?page_id=13752"},"modified":"2025-08-21T01:37:09","modified_gmt":"2025-08-21T01:37:09","slug":"gartner-market-guide-for-b2b-customer-community-platforms-emea","status":"publish","type":"page","link":"https:\/\/content-lead.com\/Lead\/gartner-market-guide-for-b2b-customer-community-platforms-emea\/","title":{"rendered":"Gartner Market Guide for B2B Customer Community Platforms"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"13752\" class=\"elementor elementor-13752\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4e417fb e-flex e-con-boxed e-con e-parent\" data-id=\"4e417fb\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-a3b9c5c e-con-full e-flex e-con e-child\" data-id=\"a3b9c5c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5646e1b elementor-widget elementor-widget-image\" data-id=\"5646e1b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"558\" height=\"121\" src=\"https:\/\/content-lead.com\/Lead\/wp-content\/uploads\/2025\/06\/gainsight-1c.png\" class=\"attachment-full size-full wp-image-9044\" alt=\"\" srcset=\"https:\/\/content-lead.com\/Lead\/wp-content\/uploads\/2025\/06\/gainsight-1c.png 558w, https:\/\/content-lead.com\/Lead\/wp-content\/uploads\/2025\/06\/gainsight-1c-300x65.png 300w\" sizes=\"(max-width: 558px) 100vw, 558px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e810cc0 e-con-full e-flex e-con e-child\" data-id=\"e810cc0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bb14a5a elementor-widget elementor-widget-html\" data-id=\"bb14a5a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n    \n<style>\n\ninput {\n    border: 1px solid grey !important;\n    border-radius: 0px !important;\n    background-color: #fff !important;\n}\nselect {\n    border: 1px solid grey !important;\n    border-radius: 0px !important;\n    background-color: #ffffff !important;\n    -webkit-appearance: none;\n    -moz-appearance: none;\n    appearance: none;\n}\ninput#gform_submit_button_961 {\n    background-color: #39a2ff !important;\n    font-weight: 600;\n    font-family: sans-serif;\n    border-radius: 22px !important;\n    color:#fff;\n    border: none!important;\n    font-size: 18px;\n    padding: 10px 20px;\n    width: 100%;\n \n}\n\n.form-box{\n    border-radius: 22px;\n    background: #eff3f7;\n    color: black;\n    padding: 0px;\n    border: 1px solid #88C7FF;\n\n\n}\n.gform_wrapper.gravity-theme .gfield_label {\n    font-weight: 600;\n    color: #153d5e;\n}\n\nlabel{\n\tfont-family:rubik;\n\tline-height: 1.5;\n}\n.gform_wrapper.gravity-theme #field_submit, .gform_wrapper.gravity-theme .gform_footer {\n    display: block;\n    text-align: center;\n}\n\nbody {\n\noverflow-x: hidden;  \n}\n\n.gfield{\n    font-size: 15px;\n}\nstrong{\n    font-weight: 500;\n}\n.tittle-bg{\n    background: linear-gradient(0deg, #e9f4ff 50%, white 100%);\n}\n<\/style>\n    \n    \n    \n    \n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-efdc6be tittle-bg e-flex e-con-boxed e-con e-parent\" data-id=\"efdc6be\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b771164 elementor-widget elementor-widget-button\" data-id=\"b771164\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Ebook \/ Guide<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-115424c elementor-widget elementor-widget-heading\" data-id=\"115424c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Gartner Market Guide for B2B Customer <br>Community Platforms\n\n\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0d99711 e-flex e-con-boxed e-con e-parent\" data-id=\"0d99711\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-83695e6 e-con-full e-flex e-con e-child\" data-id=\"83695e6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-348ab03 elementor-widget elementor-widget-text-editor\" data-id=\"348ab03\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tGartner\u00ae Market Guide for B2B Customer Community Platforms has recognized 8 vendors as Representative Vendors. In this report, Gartner states, \u201cCommunity management is an organizational strategy that creates value from consistent, ongoing customer and prospect visits to a persistent digital location.\u201d The report further states that \u201cCustomer communities are part of an overall customer engagement strategy that enables digital interactions across the customer life cycle.\u201d\n\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5664209 elementor-widget elementor-widget-text-editor\" data-id=\"5664209\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tDownload the Gartner Market Guide for B2B Customer Community Platforms to learn:\n\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2ecb800 elementor-widget elementor-widget-text-editor\" data-id=\"2ecb800\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li>Why sustained, digital customer engagement and education are critical for subscription-based business models in the technology sector<\/li><li>How the demand for B2B communities has grown and matured to include expanded use cases and emerging trends driving the industry forward<\/li><li>The five essential capabilities that all Customer Community platforms support and recommendations for choosing the right platform for your business<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9e16084 elementor-widget elementor-widget-text-editor\" data-id=\"9e16084\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tGartner, Market Guide for B2B Customer Community Platforms, Ray Pun, Jennifer MacIntosh et al, March 7, 2024.\n\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b5a3de3 elementor-widget elementor-widget-text-editor\" data-id=\"b5a3de3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tGartner does not endorse any vendor, product, or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner\u2019s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.\n\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-39d72e6 elementor-widget elementor-widget-text-editor\" data-id=\"39d72e6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tGARTNER is a registered trademark and service mark of Gartner, Inc. and\/or its affiliates in the U.S. and internationally and is used herein with permission. All rights reserved.\n\n\n\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-152b453 e-con-full form-box e-flex e-con e-child\" data-id=\"152b453\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ed73b4c elementor-widget elementor-widget-image\" data-id=\"ed73b4c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1200\" height=\"600\" src=\"https:\/\/content-lead.com\/Lead\/wp-content\/uploads\/2025\/08\/Resource-Tile.webp\" class=\"attachment-full size-full wp-image-13755\" alt=\"\" srcset=\"https:\/\/content-lead.com\/Lead\/wp-content\/uploads\/2025\/08\/Resource-Tile.webp 1200w, https:\/\/content-lead.com\/Lead\/wp-content\/uploads\/2025\/08\/Resource-Tile-300x150.webp 300w, 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