{"id":12228,"date":"2025-08-08T19:13:22","date_gmt":"2025-08-08T19:13:22","guid":{"rendered":"https:\/\/content-lead.com\/Lead\/?page_id=12228"},"modified":"2025-08-08T19:18:43","modified_gmt":"2025-08-08T19:18:43","slug":"how-to-fix-your-funnel-6-strategies-for-rebuilding-your-marketing-foundation","status":"publish","type":"page","link":"https:\/\/content-lead.com\/Lead\/how-to-fix-your-funnel-6-strategies-for-rebuilding-your-marketing-foundation\/","title":{"rendered":"How to Fix Your Funnel: 6 Strategies for Rebuilding Your Marketing Foundation\u00a0"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"12228\" class=\"elementor elementor-12228\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4e417fb e-flex e-con-boxed e-con e-parent\" data-id=\"4e417fb\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div 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.gform_wrapper.gravity-theme .gform_footer {\n    display: block;\n    text-align: left;\n}\n.canada-check .gfield-choice-input {\n    display: none !important;\n}\n<\/style>\n    \n    \n    \n    \n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0d99711 e-flex e-con-boxed e-con e-parent\" data-id=\"0d99711\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-83695e6 e-con-full e-flex e-con e-child\" data-id=\"83695e6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-115424c elementor-widget elementor-widget-heading\" data-id=\"115424c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">How to Fix Your Funnel: 6 Strategies for Rebuilding Your Marketing Foundation \n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3b1d606 elementor-widget elementor-widget-text-editor\" data-id=\"3b1d606\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tThe traditional marketing funnel isn\u2019t just outdated \u2014 it\u2019s actively sabotaging B2B marketing success. Through extensive research and insights from marketing leaders at NVIDIA, Sysdig, Intentsify, Inverta, and Fenwick Media, we\u2019ve identified proven strategies for rebuilding marketing foundations around accounts and buying groups instead of individual leads. \n\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-de14b37 elementor-widget elementor-widget-text-editor\" data-id=\"de14b37\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tThis guide acts as a manual for six battle-tested strategies that will transform how you approach a B2B marketing strategy: \n\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5962240 elementor-widget elementor-widget-text-editor\" data-id=\"5962240\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li>Why the Traditional Funnel is Failing<\/li><li>Understanding Propensity to Buy<\/li><li>MQAs and Buying Groups<\/li><li>Rebuilding Campaigns<\/li><li>Creating Compelling Content<\/li><li>Aligning Brand and Demand<\/li><li>The Ongoing Evolution of Modern Marketing Strategies<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ce63253 elementor-widget elementor-widget-text-editor\" data-id=\"ce63253\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tGet ready to bury the traditional funnel once and for all. \n\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c7c1295 elementor-widget elementor-widget-image\" data-id=\"c7c1295\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1274\" height=\"716\" src=\"https:\/\/content-lead.com\/Lead\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-09-at-12.46.22-AM.png\" class=\"attachment-full size-full wp-image-12231\" alt=\"\" srcset=\"https:\/\/content-lead.com\/Lead\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-09-at-12.46.22-AM.png 1274w, https:\/\/content-lead.com\/Lead\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-09-at-12.46.22-AM-300x169.png 300w, https:\/\/content-lead.com\/Lead\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-09-at-12.46.22-AM-1024x575.png 1024w, https:\/\/content-lead.com\/Lead\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-09-at-12.46.22-AM-768x432.png 768w\" sizes=\"(max-width: 1274px) 100vw, 1274px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-152b453 e-con-full form-box e-flex e-con e-child\" data-id=\"152b453\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d34f4a elementor-widget elementor-widget-heading\" data-id=\"4d34f4a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Download the Report\n\n\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f77a239 elementor-widget elementor-widget-html\" data-id=\"f77a239\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<script type=\"text\/javascript\">var 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Through extensive research and insights from marketing leaders at NVIDIA, Sysdig, Intentsify, Inverta, and Fenwick Media, we\u2019ve identified proven strategies for rebuilding marketing foundations around accounts and buying groups [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-12228","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/content-lead.com\/Lead\/wp-json\/wp\/v2\/pages\/12228","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/content-lead.com\/Lead\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/content-lead.com\/Lead\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/content-lead.com\/Lead\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/content-lead.com\/Lead\/wp-json\/wp\/v2\/comments?post=12228"}],"version-history":[{"count":4,"href":"https:\/\/content-lead.com\/Lead\/wp-json\/wp\/v2\/pages\/12228\/revisions"}],"predecessor-version":[{"id":12235,"href":"https:\/\/content-lead.com\/Lead\/wp-json\/wp\/v2\/pages\/12228\/revisions\/12235"}],"wp:attachment":[{"href":"https:\/\/content-lead.com\/Lead\/wp-json\/wp\/v2\/media?parent=12228"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}